Can we talk about email marketing for a sec? I know, I know—you're probably thinking, "Ugh, another marketing thing to worry about." But trust me, this is one you don't want to skip.

Why I'm Obsessed with Email Marketing (and you should be too)

Look, I get it. We're all stretched thin, trying to keep up with the latest TikTok trend or Instagram algorithm change. But here's the thing: while we're all busy chasing likes, there's a marketing goldmine sitting right under our noses. Yep, I'm talking about good old-fashioned email.

It's All Yours, Baby

You know that sinking feeling when Instagram glitches and you can't reach your followers? Or when Facebook decides to show your posts to, like, three people? With email, that nightmare is over. Your list is YOURS. No algorithm can take that away from you.

People Actually See Your Stuff

Let's be real: how often do your followers actually see your social media posts? With email, your message lands right in their inbox. No scrolling past, no "we'll show this to you three days late." It's direct and it works.

It's Like a Money-Making Machine (but less scammy)

Okay, that sounds a bit infomercial-y, but hear me out. In my business, emails consistently outperform social media when it comes to sales. Why? Because when people check their email, they're in a different headspace. They're ready to engage, not just mindlessly scroll.

Setting Up Your Email List: Easier Than Making Your Morning Coffee

Now, I know what you're thinking: "This sounds great, but I'm not tech-savvy." Good news! It's ridiculously easy to get started, especially with a platform like Flodesk. Here's the quick and dirty:

Sign Up for Flodesk: It's user-friendly and looks amazing. Plus, you can try it for free!
Create a Sign-Up Form: Flodesk has templates that make this super easy. No design skills needed!
Make a Welcome Email: Just say hi and maybe offer a little freebie. It's like a digital handshake.
Start Collecting Emails: Put that sign-up form everywhere—your website, social media, Facebook groups!
Send Your First Email: Keep it simple. Share a tip, tell a story, or just say hello.

That's it! You're now an email marketing pro. Okay, maybe not a pro, but you're on your way!

Why I Love Flodesk (and Why You Might Too)

I've tried a bunch of email platforms (I was with Mailchimp and MailerLite for the longest time), and Flodesk is my favorite for small businesses. Here's why:

It's Pretty: Your emails will look gorgeous without any design skills.
It's Simple: No degree in rocket science to figure it out.
It's Affordable: You pay one price, no matter how big your list gets. Grow baby, grow!
It’s frictionless: Because it’s so easy to use it means you ACTUALLY send emails.

A Little Gift for You

Because I want you to succeed (and because I genuinely love this platform), I've got a sweet deal for you. Use my link to sign up for Flodesk, and you'll get 50% off your first year. Yep, half off. That's my gift to you for reading this far!

Let's Wrap This Up

Starting an email list might seem like just another thing on your to-do list, but trust me, it's worth it. It's your direct line to your people — no social media middleman required.

So give it a shot. Start small, be yourself, and watch your business grow in ways you never expected. You've got this!

P.S. If you sign up using my link, I'll earn a small commission. It doesn't cost you anything extra, but it helps me keep the lights on and the tea flowing. I also only ever share things I actually use myself! Thanks for your support!